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Who Doesn't Want to Be a Millionaire?

Date: November 20, 1999
Author: Frank Rich
QUOTE: Not only is the "Millionaire" viewership huge, but in an era of "niche" audiences, when every fractionalized demographic in the nation is pandered to by its own cable channel...gathering Americans from all walks of life...

ABSTRACT: In an age where heroes were not needed to shore up any failed national image, Americans from all walks of life reached instead for 'confort food' that made them feel good about themselves, and gave them the illusion that they, too, could excel and succeed, and who better to give that feeling to them than Regis Philbin and his show "Millionaire"?

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