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Smooth Move

Date: March 27, 2005
Author: Rob Walker
QUOTE: Blurring the line between a cosmetic and a pharmaceutical is now a $12.4 billion sector: ''cosmeceuticals'' are defined by Packaged Facts, a consumer-goods research firm, as products that ''beautify as they address health problems or concerns.'' There is, of course, a long history of products that seem to promise health benefits but aren't quite medicine.

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