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Amazon Is Quietly Eliminating List Prices

Date: July 3, 2016
Author: David Streitfeld
QUOTE: The problem with list prices or, as they are sometimes called, manufacturers’ suggested retail prices, is that they are regularly more of a marketing concept than what anyone is actually charging. When Amazon was saying the list price of the Breville Infuser was $800, Breville itself was selling the machine for $500 — about the same as Amazon. Other retailers sell it for $500, too.

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