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The New Grave Robbers

Date: March 27, 2011
Author: Prof. Ray D. Madoff Esq.
QUOTE: This so-called descendible right of publicity has created a new kind of business: corporations that acquire and market dead people... Congress should step in and enact a federal right of publicity. In doing so, it should establish clear First Amendment protections and set forth a relatively short term for the right of publicity to survive death (perhaps 10 years). Most important, the law should provide a mechanism that allows people to opt out of marketing their identities after death.

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